Joined, visit, active users: are several measures that express the success of a social network or its prevalence over another. That Facebook It remains the platform with the largest pool of global accounts, it is said to represent the tops in all other significant items for social networks. According to the research firm estimates Global Web Index, in the third quarter of this year, eg, Zuckerberg's platform would prevail for the number of active registered users, but not for that of visitors, field in which he yielded to YouTube, rival increasingly direct especially as regards the video.
If four out of five internet users (excluding China) states to have a profile Facebook, and half of them to access it regularly, video hub Google is that from June to September 2014 He has managed to attract more people on their pages, ie 85% of web users between 16 e i 64 years. This means that there is a difference between the considered a “active user” of YouTube and attend it regularly, interesting fact in understanding the way the cybernauts benefit of different social platforms. Visitors to Facebook were the 76% of web users (against a membership of over 80%), while far fewer are those relating to G (30%) and Twitter (40%) , However, in line with the lowest levels of active monthly user.
Source: GWI